Wednesday, May 14, 2014

why we need to use our heads.


we had a productive coaching seminar last weekend based on the premise that opportunities are lost when we neglect to utilize the full cognitive power of our brains. while this seminar was specific to maximizing our core business interactions, the content is transferable to all facets of life.

our brain, one of the largest and certainly the most important muscle in the human body seems to be over stimulated during the formative years of 0-25 and then under stimulated from 25 onward (right about the time we enter into the career & family stages of our lives). it's as if we've conditioned ourselves to believe those milestones are the proverbial finish lines. they're not. in fact, some would argue they are just the start line.


think about what we have to do to earn a degree; learn & study a body of knowledge and consistently demonstrate we can recall and apply that knowledge. we all seem willing to put in the time & effort to work diligently towards that goal. think about what we have to do to earn a job; learn & study a body of knowledge and consistently demonstrate we can recall and apply that knowledge. we all seem willing to put in the time & effort to work diligently towards that goal too.

however, think about what we're willing to do to stay in that job / relationship / team / commitment; recall the body of knowledge and consistently attempt to find short cuts or work arounds to decrease the 'stressors' on our mental psyche. why do we do this? human nature i suppose, but what we fail to recognize is by limiting the amount of brain power we use is essentially the same process as limiting the amount of exercise we're providing to our brain. over time, just like not using our muscles, our brain function atrophies. we become less efficient,  less effective, and less employable. combine this with our insatiable appetites for digital junk food and it's easy to see how fast we fall out of brain function shape.


so how do we avoid brain atrophy? easy. by encouraging & forcing ourselves to think. challenging ourselves to think, thinking about solutions, problem solving, thinking about efficiencies etc. as new thoughts enter the mind, they inspire new actions & stimulate muscle regeneration. 

so let's turn on our minds early and often. we must also get back in the habit of thinking as our
brain is as important a muscle as any we've got. use it or lose shit. 

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